NEW New Data About Amazon Launches & Ranking

The Amazon game, it changes so rapidly and constantly, it definitely keeps us all on our toes. And Oh Boy has the rumor mill been crazy alive lately. No matter how much data and, essentially PROOF, we present on the topic, the debate rages on as to whether promos still “work.” Some people believe that [...]

Reverse Engineering Amazon

The State of The Promo Address The Landscape of Fear (and Loathing) If you are an Amazon seller and partake in any of the many groups on Facebook, Whatsapp, Wechat and more for FBA and private label sellers, then you’ve undoubtedly heard people speculating about the effectiveness of promotions. Many are stating their efforts to [...]

By | 2018-09-17T17:11:13+00:00 September 17th, 2018|Amazon, Analysis, Case Studies, Mythbuster, Paid Advertising, promotions, Ranking Factors|

What You Need To Know: The Promotional Launch Checklist

Before You Dig In... If you've been with us this far, you've already seen some of what will be mentioned in this blog and subsequent video. If not, go take a look on our YouTube page and you'll find all those nuggets of wisdom there. In any case, this week we'll be going over all [...]

Deep Dive Into Indexing & Ranking, As Defined by Amazon

Before we dig into the meat of this topic, it is important to define a few terms. Amazon, and particularly their terms, can be extremely confusing. Most definitions rest somewhere between explicitly explained and vaguely speculated. I’ll do my best to keep the facts straight and the logic intact. What Is Indexing? Indexing is when [...]

What You Need To Know: The Competition

Saturated Much? No matter what you sell, you will have competition. It's pretty much just part of the deal. Even if you're working in an obscure niche with only a few sellers, your competition will indeed grow as time goes on. The real key is understanding your competition and your market so you can maximize [...]

The Importance of Video Part 2

The Rise of Video Last time we had a chat about video, we looked at a number of facts as to WHY video is important, and why video marketing is so prevalent. This time, we'll be looking a little closer into the HOW. How do you get video content, and how do you apply it [...]

The Importance of Video

When it comes to marketing, it's all about creating a connection to your consumer. Whether that be through well written copy, photography, or a combination of the two, the bottom line is bringing people towards your business or service. But what about VIDEO? The Facts Don't Lie The internet is a wonderful thing, and thanks [...]

What You Need To Know: Reviews

The Hunt For Five Stars When it comes to Amazon, reviews are one of the most important parts of your listing. You can have the very best copy, photography, and overall marketing, but if your reviews are low, you are in for a bumpy ride. When dealing with promotions, the whole idea is to get [...]

What You Didn’t Know About Prime Day

Prime Day 2018 is upon us. In less than a week from this writing, we’ll be enjoying one of the largest shopping days in history in the states. For shoppers, it will be a free-for-all whirlwind of discounts, deals and sales. For sellers, we’ll ideally be profiting from a massive surge in volume and unprecedented [...]

By | 2018-07-10T14:11:14+00:00 July 10th, 2018|Amazon, Case Studies, General, Mythbuster|

What You Need To Know: Keywords

What's in a word? When it comes to keywords, quite a bit. Any online seller will tell you picking the right keywords to rank and sell for can be a make or break aspect of your listing. The question still lingers though: which keywords to choose? Basically, pay attention to your RELEVANCY. Is it relevant? [...]