Within minutes you can take your segmented customer data and create a custom audience within your Facebook ads account, automatically. This will make your advertising efforts on Facebook exponentially more powerful because you can target only the most relevant audience. Show ads to past buyers, create lookalike audiences or just study the audience insights for a deeper understanding of your ideal customer.
Use Amazon Customer Data for better marketing. One of the most powerful aspects of the Bridge tool is the ability to export the filtered order information. After you have segmented your customer data, you can export as a CSV file and analyze the data yourself, or use it to upload to a different ad platform.
Either way, the data is there to help you serve your customers in the best way possible.
Unprecendented Audience Insights. One of the most powerful tools within Facebook Ads is Insights. When combined with Bridge and the custom audiences it creates, you can dig deeper into your Amazon data than you ever thought possible. Truly understanding your ideal customer will allow you to create profitable campaigns both on and off Facebook Ads, allowing you to scale faster than you ever imagined.