The Role of Warranties in Deterring Hijackers

  We’ve all encountered them—pesky hijackers that just won’t seem to hit the road.  These leeches hop on our Amazon listings and sell our products without our authorization; and while this seems like a travesty to us, Amazon does little (if anything) to combat the problem.  Filing complaint after complaint, only to get shuffled around, [...]

By |2019-04-22T09:36:43-04:00April 22nd, 2019|Amazon, Brand Building, How-To|

How All My Facebook Ads Tests FAILED

I’ve been quietly running tests in my “laboratory” for a few weeks now, and I’m here to talk about the things I’ve learned and results I’ve had (or didn’t have). Why put so much effort into reporting things that didn’t work? I think it is important to the learning process. By analyzing the steps someone [...]

The 5 Keys to Amazon EBC (Enhanced Brand Content)

Intro from Anthony Lee - COO at SixLeaf. This is a guest post from Danny Carlson of Kenji ROI. His service focuses on full optimization of listings on the Amazon platform. Danny is a knowledgeable, informed and experienced expert, not only on optimization, but also on a number of Amazon ecommerce industry topics.   The [...]

The Best Way To Conduct Keyword Research

...Is by Saving Money & Time   Have you launched products and struggled with what keywords to target for ranking or PPC? I mean, it doesn’t seem to matter how much keyword research we do, in the end we always seem to second guess ourselves. Because we want the process to go smoothly and perfectly. [...]

Can Messenger Chatbots Make You More Money on Amazon?

It’s a simple question. And no doubt you’ve heard of what a Messenger bot is. So, the question stands: Are you leveraging chatbots to grow your brand? Often when we embark on the journey that is selling a private label brand online, specifically through Amazon FBA, it can become very easy to focus solely on [...]

A Simple Way To Add Zeros To Your Bottom Line

OR Leveraging Digital Assets for Greater Revenues So, by now most physical product sellers on Amazon are aware of the basics of how Amazon’s ranking algorithm works. In a nutshell, you drive sales, and the higher the sales velocity (increased sales plus shorter time between sales) the higher the listing will rise in keyword rank. [...]

Bridge Will Save You Money. Period.

That’s a pretty to-the-point headline. I thought about making a more clever, catchy one. But I wanted to get right to it. While telling the total truth. And the truth is….the bottom line is….Bridge by SixLeaf will save your business money. The next question you probably have is…HOW? Well friend, I’m glad you asked. This [...]

Did You Put All Your Eggs in the “Amazon Basket”?

About four years ago as of this writing, ZonBlast actually created a new category of marketing for Amazon sellers by inventing the “blast.” This simple concept allowed private label brand owners (and some big brand owners as well) to quickly scale by driving massive visibility, and thus sales, to their listings within a short period [...]

NEW New Data About Amazon Launches & Ranking

The Amazon game, it changes so rapidly and constantly, it definitely keeps us all on our toes. And Oh Boy has the rumor mill been crazy alive lately. No matter how much data and, essentially PROOF, we present on the topic, the debate rages on as to whether promos still “work.” Some people believe that [...]

Deep Dive Into Indexing & Ranking, As Defined by Amazon

Before we dig into the meat of this topic, it is important to define a few terms. Amazon, and particularly their terms, can be extremely confusing. Most definitions rest somewhere between explicitly explained and vaguely speculated. I’ll do my best to keep the facts straight and the logic intact. What Is Indexing? Indexing is when [...]