The Role of Warranties in Deterring Hijackers

  We’ve all encountered them—pesky hijackers that just won’t seem to hit the road.  These leeches hop on our Amazon listings and sell our products without our authorization; and while this seems like a travesty to us, Amazon does little (if anything) to combat the problem.  Filing complaint after complaint, only to get shuffled around, [...]

By |2019-04-22T09:36:43-04:00April 22nd, 2019|Amazon, Brand Building, How-To|

How All My Facebook Ads Tests FAILED

I’ve been quietly running tests in my “laboratory” for a few weeks now, and I’m here to talk about the things I’ve learned and results I’ve had (or didn’t have). Why put so much effort into reporting things that didn’t work? I think it is important to the learning process. By analyzing the steps someone [...]

Why You DON’T Need Email Appends

The Amazon-centric SAAS space has no shortage of enterprising endeavors. There does appear to be a fine line, however, between providing excellent value and attempting to squeeze every ounce of profit out of your customers as possible. To be less ambiguous, when I say this I am specifically speaking of email appends and the companies [...]

The 5 Keys to Amazon EBC (Enhanced Brand Content)

Intro from Anthony Lee - COO at SixLeaf. This is a guest post from Danny Carlson of Kenji ROI. His service focuses on full optimization of listings on the Amazon platform. Danny is a knowledgeable, informed and experienced expert, not only on optimization, but also on a number of Amazon ecommerce industry topics.   The [...]

The Best Way To Conduct Keyword Research

...Is by Saving Money & Time   Have you launched products and struggled with what keywords to target for ranking or PPC? I mean, it doesn’t seem to matter how much keyword research we do, in the end we always seem to second guess ourselves. Because we want the process to go smoothly and perfectly. [...]

Can Messenger Chatbots Make You More Money on Amazon?

It’s a simple question. And no doubt you’ve heard of what a Messenger bot is. So, the question stands: Are you leveraging chatbots to grow your brand? Often when we embark on the journey that is selling a private label brand online, specifically through Amazon FBA, it can become very easy to focus solely on [...]

NEW New Data About Amazon Launches & Ranking

The Amazon game, it changes so rapidly and constantly, it definitely keeps us all on our toes. And Oh Boy has the rumor mill been crazy alive lately. No matter how much data and, essentially PROOF, we present on the topic, the debate rages on as to whether promos still “work.” Some people believe that [...]

What You Need To Know: The Promotional Launch Checklist

Before You Dig In... If you've been with us this far, you've already seen some of what will be mentioned in this blog and subsequent video. If not, go take a look on our YouTube page and you'll find all those nuggets of wisdom there. In any case, this week we'll be going over all [...]

Deep Dive Into Indexing & Ranking, As Defined by Amazon

Before we dig into the meat of this topic, it is important to define a few terms. Amazon, and particularly their terms, can be extremely confusing. Most definitions rest somewhere between explicitly explained and vaguely speculated. I’ll do my best to keep the facts straight and the logic intact. What Is Indexing? Indexing is when [...]

What You Need To Know: The Competition

Saturated Much? No matter what you sell, you will have competition. It's pretty much just part of the deal. Even if you're working in an obscure niche with only a few sellers, your competition will indeed grow as time goes on. The real key is understanding your competition and your market so you can maximize [...]