The Role of Warranties in Deterring Hijackers

  We’ve all encountered them—pesky hijackers that just won’t seem to hit the road.  These leeches hop on our Amazon listings and sell our products without our authorization; and while this seems like a travesty to us, Amazon does little (if anything) to combat the problem.  Filing complaint after complaint, only to get shuffled around, [...]

By |2019-04-22T09:36:43-04:00April 22nd, 2019|Amazon, Brand Building, How-To|

Why You DON’T Need Email Appends

The Amazon-centric SAAS space has no shortage of enterprising endeavors. There does appear to be a fine line, however, between providing excellent value and attempting to squeeze every ounce of profit out of your customers as possible. To be less ambiguous, when I say this I am specifically speaking of email appends and the companies [...]

Can Messenger Chatbots Make You More Money on Amazon?

It’s a simple question. And no doubt you’ve heard of what a Messenger bot is. So, the question stands: Are you leveraging chatbots to grow your brand? Often when we embark on the journey that is selling a private label brand online, specifically through Amazon FBA, it can become very easy to focus solely on [...]

Bridge Will Save You Money. Period.

That’s a pretty to-the-point headline. I thought about making a more clever, catchy one. But I wanted to get right to it. While telling the total truth. And the truth is….the bottom line is….Bridge by SixLeaf will save your business money. The next question you probably have is…HOW? Well friend, I’m glad you asked. This [...]

Did You Put All Your Eggs in the “Amazon Basket”?

About four years ago as of this writing, ZonBlast actually created a new category of marketing for Amazon sellers by inventing the “blast.” This simple concept allowed private label brand owners (and some big brand owners as well) to quickly scale by driving massive visibility, and thus sales, to their listings within a short period [...]

NEW New Data About Amazon Launches & Ranking

The Amazon game, it changes so rapidly and constantly, it definitely keeps us all on our toes. And Oh Boy has the rumor mill been crazy alive lately. No matter how much data and, essentially PROOF, we present on the topic, the debate rages on as to whether promos still “work.” Some people believe that [...]

Deep Dive Into Indexing & Ranking, As Defined by Amazon

Before we dig into the meat of this topic, it is important to define a few terms. Amazon, and particularly their terms, can be extremely confusing. Most definitions rest somewhere between explicitly explained and vaguely speculated. I’ll do my best to keep the facts straight and the logic intact. What Is Indexing? Indexing is when [...]

What You Need To Know: The Competition

Saturated Much? No matter what you sell, you will have competition. It's pretty much just part of the deal. Even if you're working in an obscure niche with only a few sellers, your competition will indeed grow as time goes on. The real key is understanding your competition and your market so you can maximize [...]

The Importance of Video

When it comes to marketing, it's all about creating a connection to your consumer. Whether that be through well written copy, photography, or a combination of the two, the bottom line is bringing people towards your business or service. But what about VIDEO? The Facts Don't Lie The internet is a wonderful thing, and thanks [...]

What You Need To Know: Reviews

The Hunt For Five Stars When it comes to Amazon, reviews are one of the most important parts of your listing. You can have the very best copy, photography, and overall marketing, but if your reviews are low, you are in for a bumpy ride. When dealing with promotions, the whole idea is to get [...]