I’ve been quietly running tests in my “laboratory” for a few weeks now, and I’m here to talk about the things I’ve learned and results I’ve had (or didn’t have). Why put so much effort into reporting things that didn’t work? I think it is important to the learning process. By analyzing the steps someone [...]
The Amazon-centric SAAS space has no shortage of enterprising endeavors. There does appear to be a fine line, however, between providing excellent value and attempting to squeeze every ounce of profit out of your customers as possible. To be less ambiguous, when I say this I am specifically speaking of email appends and the companies [...]
It’s a simple question. And no doubt you’ve heard of what a Messenger bot is. So, the question stands: Are you leveraging chatbots to grow your brand? Often when we embark on the journey that is selling a private label brand online, specifically through Amazon FBA, it can become very easy to focus solely on [...]
That’s a pretty to-the-point headline. I thought about making a more clever, catchy one. But I wanted to get right to it. While telling the total truth. And the truth is….the bottom line is….Bridge by SixLeaf will save your business money. The next question you probably have is…HOW? Well friend, I’m glad you asked. This [...]
The Amazon game, it changes so rapidly and constantly, it definitely keeps us all on our toes. And Oh Boy has the rumor mill been crazy alive lately. No matter how much data and, essentially PROOF, we present on the topic, the debate rages on as to whether promos still “work.” Some people believe that [...]
The State of The Promo Address The Landscape of Fear (and Loathing) If you are an Amazon seller and partake in any of the many groups on Facebook, Whatsapp, Wechat and more for FBA and private label sellers, then you’ve undoubtedly heard people speculating about the effectiveness of promotions. Many are stating their efforts to [...]
Diving Into A Pool of Promotions The last time we sat down together, we chatted about what promotions are, and the proper way to begin a campaign. This time, we're digging a little deeper into what types of promotions are at your disposal through both your Amazon Seller Central account, and in general . There [...]
Lately the hot topic of conversation has been Facebook ads and how to utilize them to grow your online brand. The reason is because the Facebook ad platform has repeatedly proven to offer a greater ROI when compared to its greatest rival, Google Adwords. Prevailing wisdom suggests that newer sellers not burden themselves with learning [...]
Ok, so the rumor mill is always churning like crazy within the Amazon seller communities and unfortunately, that isn’t something we can do much about. However, we try to make an effort to stop bad or false information in its tracks before it negatively impacts someone’s business. With that in mind, I’d like to address [...]
If you sell on Amazon, then you are growing one of your brand’s most valuable assets; and I’m not even talking about the actual sales fueling your cashflow. I’m talking about DATA. With sales data, you can laser focus your advertising while also stepping up your marketing. Check out this video on how: Even with [...]
